This page looks plain and unstyled because you're using a non-standard compliant browser. To see it in its best form, please upgrade to a browser that supports web standard_personals. It's free and painless.

Build A Website Blog

Meta Tags

Skip | 01 January, 2005 13:04

While the < title > tag actually displays in each webpage, the < meta > tags do not.

Yet they describe a lot of information about your web page and website.  They are definetly a valuable html tag to consider to build a website.

However the meta tags don't actually display anything on your web pages.

In general terms, the meta tags are used to describe the type of code you are using on the page, the author (optional), the description of the web page, the keywords used on the web page, instructions to web crawlers (yes, including search engine spiders) on whether they should spider your page and how often, and much more.

Let's take a look at a well formed <head> section of any given web page:

<title></title>
<META name=author content="">
<META name=copyright content="Copyright ">
<META name=revisit-after content="14 days">
<META name=distribution content="Global">
<meta name=rating content="general">
<meta name=keywords content="">
<meta name=description content="">
<meta name="MSSmartTagsPreventParsing" content="True">

This meta information including the page title fits between the <head> and the </head> tags of your html web page.

In the meta fields you can also describe the distribution of the content and specify whether you want Microsoft Smart Tags to use it's evil mechanisms to use on your web page.  A discussion on Microsoft Smart Tags will be left for another time.

The really important two portions of your meta tags are the Keywords and Description as far as building your website and getting it spidered and indexed in the search engines.  In the above example, you should put your keyword laced description and keywords inside the paragraph marks (" ").

Make sure your title, description, keywords meta contain words that are in the main <body> of your website, or else you'll risk having the search engines consider your page / website as "spamming" them.

It's as simple as that!  If you have any questions or comments, be sure to use the comments link below this article!

Comments for post

 
Build A Website | Javascript | HTML Help | Persuasive Copywriting | HTML Form | Simple eMail Form | Build A Website Map